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Sep 20, 2024
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2022-2023 Undergraduate & Graduate Catalog [ARCHIVED CATALOG]
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MKTG 334 - Principles of Retailing 3 Hour(s) Credit Evaluation of retailing in our economy with emphasis on change in a dynamic environment. Topics such as structure, organization, merchandising, planning policy, inventory, pricing, record keeping, communication, personnel and location are reviewed, discussed and analyzed. Three hours per week. Prerequisites MKTG 330 .
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