Mar 28, 2024  
2020-2021 Undergraduate & Graduate Catalog 
    
2020-2021 Undergraduate & Graduate Catalog [ARCHIVED CATALOG]

Marketing Management Minor


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Advisement for the minor is available from the Perdue School advising coordinator .

This program provides a survey of marketing management education and is excellent preparation for careers in promotion management (advertising and sales), fashion merchandising, retail management, purchasing distribution, public relations, etc., as well as operating a small business. 

The minor is not the preferred minor for students preparing for graduate study in business administration (see Business Administration 4+1 Minor ).

The minor is not intended for accounting, business administration, finance, information systems, management and marketing majors.

All courses in the minor must be completed with a C or better, including transfer credits.

  • No course may be taken pass/fail.

  • At least 9 credits of the minor must be earned at Salisbury University.

  • At least 15 credits of the work applied toward the minor must consist of courses that are not used to satisfy General Education or Perdue School requirements.

  • The Perdue School does not allow course substitution; only those courses listed as fulfilling the minor are accepted.

  • Check the Courses  section for course prerequisite information.

Checklist

This checklist is an unofficial tool for planning. Matriculated students and advisors should consult the Academic Requirements Report in GullNet before and after registering for classes each semester to track academic progress.

University Policies


Salisbury University minors require:

  • The completion of at least 18 credits with grades of C or better.
  • At least 15 credits applied toward the minor must be coursework that is not used to satisfy General Education requirements.
  • At least nine credits must be earned at SU.

Minor Requirements


Required Courses (9 Credits)


Courses Are Listed in the Order They Should Be Taken. Complete the Following:


* Prerequisite: Not open to students concurrently enrolled in, or with academic credit for, any 300/400-level ACCT/BUAD/FINA/INFO/MKTG/MGMT courses (such students are to substitute ACCT 248 - Legal Environment )

Complete 1 of the Following


** ECON 150 , ECON 211  or ECON 212  may be used to satisfy General Education IIB requirements

Complete the Following:


*** Prerequisite: 56 credits and ECON 150  or ECON 211  or ECON 212  with a C grade or higher.

Required Electives (9 Credits)


Choose 3 from the Following


* Prerequisite: 56 credits and ECON 150  or ECON 211  or ECON 212  with a C grade or higher.
** Prerequisite: MGMT 320  and MKTG 330 
*** Prerequisite: MKTG 330  

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