COMM 445 - Digital Public Relations

4 Hour(s) Credit
The study and practice of strategic communication principles guiding social media strategy planning, integration, monitoring and measurement over a range of platforms and its systematic application.
Three hours per week with enhancement
Prerequisites Junior standing and C or better in COMM 100 or COMM 101 or COMM 102
May Not Receive Credit for Both COMM 445 and CMAT 445
Undergraduate/Graduate Swing Equivalent COMM 545